NEW YORK TIMES: Are Community’s Text Messages the New Social Media?
New York Times Dealbook (April 22, 2023)
Community, which was first marketed as a way for celebrities to text their fans, now has big brands on board.
That’s why so many of us are moving our most important communications to text messages. And in the process, the “text inbox” has become the new holy space for brands, far more intimate than your social media feed.
